Introducing the PENTAX K-70

A digital SLR camera designed for outdoor photography,

featuring PENTAX’s first Hybrid AF system with super-high-sensitivity shooting at ISO 102400

 

RICOH IMAGING EUROPE S.A.S, is pleased to announce the launch of the PENTAX K-70 digital SLR camera. Compact, dustproof and weather-resistant, the K-70 is designed for all types of outdoor photography, and offers a host of advanced, user-friendly features previously only available on premium models.

The PENTAX K-70 is an all-weather camera, with a construction that delivers dependable cold-proof performance down to temperatures as low as -10°C. It incorporates a newly developed accelerator unit, which performs high-level noise processing in collaboration with the PRIME MII imaging engine and allows super-high-sensitivity photography at a top sensitivity of ISO 102400. It also features a new Hybrid AF system, which harmonizes the advantages of both the image-plane phase-matching AF system and the contrast detection AF system, to assure maximum speed and accuracy of AF operation during Live View shooting. It even provides a range of advanced features, equivalent to those available on premium models, including the PENTAX-developed Pixel Shift Resolution System; an innovative AA (anti-aliasing) filter simulator with the same moiré reduction effect as an optical AA filter; an optical viewfinder with nearly 100 percent field of view; and a built-in shake reduction mechanism with a shake reduction effect equivalent to approximately 4.5 shutter steps. It also features a built-in wireless LAN (Wi-Fi) module for remote shooting operation and easy transfer of captured images to smartphones and tablets.

 The PENTAX K-70’s exterior is designed with comfortable outdoor shooting in mind. Its user-friendly features include a newly designed grip, redesigned mode dial and control buttons on the camera’s top and rear panels to ensure exceptional handling and operation. It also comes equipped with an outdoor-friendly LCD monitor on which the brightness of the screen can be adjusted according to the light levels of the shooting location.